From surviving to thriving — lead your business, live your vision.
Financial support and mentoring for business owners who want freedom, focus, and sustainable growth
You’re not behind. You’re just ready for a different kind of support.
You’ve tried the apps, downloaded the templates, watched the videos…
But money still feels like a source of stress instead of stability.
Whether you’re running a service-based business, growing a wellness brand, or navigating your personal finances — you want to feel capable, calm, and in control.
That’s where I come in.
What I Help You With
Practical support. Calm systems. Clear next steps.
You don’t need to be a finance expert — you just need support that meets you where you are.
I help heart-led business owners move from:
Avoiding the numbers → into financial clarity
Scattered systems → into steady structure
Constant worry → into calm, empowered decision-making
This isn’t about doing more.
It’s about doing what actually moves you forward — with structure, mindset, and strategy that works.
Hi I’m Serina
Founder of Serenity Accounting Services and Calm & Calculated. I believe money should feel calm, clear, and aligned with the life you want — not overwhelming or stressful.
From building an award-winning accounting practice to becoming a money mentor and speaker, I now support entrepreneurs to simplify their finances, build sustainable profit, and step fully into their role as CEO with confidence and clarity.
Work With Me
1:1 Coaching & Strategy
Tailored sessions to help you take control of your money, whether personal or business. We’ll work together to review your finances, rebuild your systems, and reset your mindset — so you can lead with clarity and confidence.
Perfect for:
Business owners needing a money reset
Individuals who want to stop winging it and start planning
Anyone craving calm financial structure in life or work
Bookkeeping & Financial Support
done-for-you bookkeeping services designed specifically for wellness professionals, coaches, creatives, and service-based entrepreneurs.
Whether your books are behind, messy, or non-existent — we help you get back on track without judgement. We’ll simplify the process, manage your submissions, and make sure you finally understand what your numbers are telling you.
Speaking & Guest Workshops
Serina is a warm, engaging speaker who makes money feel less overwhelming and more empowering.
She blends practical tools with soulful insight, delivering talks that bring clarity, confidence, and calm to business owners at every stage.
You’re the CEO. Your finances should reflect that.
You’re not here to hustle harder or do it all alone.
You’re here to create something sustainable — and that starts with structure that supports your energy, your values, and your vision.
You don’t have to do this the hard way.
You just need the right tools, the right systems, and the right support.
ON THE BLOG
ON THE BLOG
Gentle advice. Honest answers. Practical clarity.
Real stories and insights to help you take the next step — without the overwhelm.